02018cam a2200373 i 4500 601 601 20874896 OSt 20251027105654.0 190304s2020 nyua b 001 0 eng 2019009432 9781138484481 (pbk.) DLC eng DLC rda DLC pcc n-us--- KF1614 .M66 2020 343.7308/2 M467 2020 23 Maye, Carmen author. Advertising and public relations law / Carmen Maye, Roy L. Moore, Erik L. Collins. Third edition. New York, NY : Routledge, 2020. ix, 361 pages : illustrations ; 26 cm text txt rdacontent unmediated n rdamedia volume nc rdacarrier Includes bibliographical references and index. The First Amendment -- The development of the commercial speech doctrine -- Defining commercial speech and related issues -- Defamation, product disparagement and related torts -- Invasion of privacy : false light, private facts, intrusion and other related torts -- Invasion of privacy : misappropriation and right of publicity -- Copyright -- Patents and trademarks -- Contracts and other ways to protect "ideas" and intangible property -- The Federal Trade Commission and other federal agencies concerned with advertising and public relations speech -- Other federal and state regulation of commercial speech -- Access to information, free press/fair trial, journalist privilege -- The internet and advertising and public relations speech. Advertising laws United States. Public relations and law United States. Moore, Roy L. author. Collins, Erik, author. 7 cbc orignew 1 ecip 20 y-gencatlg ddc CIR 0 0 ddc 0 0 NFIC CL CL RES 2023-07-24 Purchased (Linar) 11549.00 10493 0 343.7308/2 M467 2020 10493 2023-07-24 2023-07-24 CIR